Privacy Policy
Last updated: July 24, 2026
Introduction
Welcome to DownRightNow.in ("we," "our," or "us"), operated by DownRightNow, a sole proprietorship registered under Udyam (Registration No. UDYAM-UP-28-0193772) with the Government of India. As a registered legal entity, we are committed to protecting your privacy, being transparent about how we collect and use information, and complying with all applicable data protection and privacy regulations. This Privacy Policy explains our practices regarding data collection when you use our website at downrightnow.in (the "Service").
By using our Service, you agree to the collection and use of information in accordance with this policy.
Information We Collect
Automatically Collected Information
When you visit our website, we may automatically collect:
- IP address (hashed for rate limiting, not stored in raw form)
- Browser type and version
- Device type (mobile, desktop)
- Pages visited and time spent
- Referring website
- Approximate geographic location (country/region level only)
User-Provided Information
When you use our Service, you may provide:
- Service outage reports (anonymous)
- Search queries
- Contact form submissions (if applicable)
How We Use Your Information
We use the collected information to:
- Provide and maintain our Service
- Improve user experience
- Analyze usage patterns to enhance features
- Prevent abuse and enforce rate limits
- Display relevant advertisements
- Respond to inquiries and support requests
Google Consent Mode
We implement Google Consent Mode v2, which allows Google tags (Analytics, Advertising) to adjust their behaviour based on your consent choices. When you decline cookies, Google tags operate in a restricted, cookieless mode — no personal identifiers are stored or transmitted. Google may use anonymised, aggregated signals to provide statistical modelling of missing data, but this does not identify individual users.
Advertising
We use third-party advertising companies to serve ads when you visit our website. These companies may use information (not including your name, address, email address, or telephone number) about your visits to this and other websites in order to provide advertisements about goods and services of interest to you.
Google AdSense
We use Google AdSense to display advertisements on our website. Google, as a third-party vendor, uses cookies to serve ads on our site. Google's use of the DART cookie enables it to serve ads to users based on their visit to our site and other sites on the Internet.
Users may opt out of the use of the DART cookie by visiting the Google Ad and Content Network privacy policy at: https://policies.google.com/technologies/ads
For more information about how Google uses data when you use our partners' sites or apps, visit: https://policies.google.com/technologies/partner-sites
Third-Party Services
We may use the following third-party services:
- Google AdSense: For displaying advertisements
- Vercel Analytics: For website analytics
- Cloudflare: For security and performance
Each of these services has their own Privacy Policy. We encourage you to review their policies.
Data Retention
We retain collected information for as long as necessary to provide our Service and fulfill the purposes outlined in this Privacy Policy. Anonymous aggregated data may be retained indefinitely for analytics purposes.
Data Security
We implement appropriate technical and organizational security measures to protect your information. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
Data Ownership
All data generated through the operation of this Service — including but not limited to status snapshots, aggregated reports, monitoring results, service databases, trend data, and compilations — is the proprietary property of DownRightNow. This data is protected under the Indian Copyright Act, 1957 and the Information Technology Act, 2000.
This proprietary data may not be copied, reproduced, extracted, scraped, or redistributed without prior written permission from DownRightNow.
Automated Access & Scraping
Automated collection, scraping, crawling, or harvesting of any data or content from this website is strictly prohibited without prior written permission from DownRightNow. We employ technical measures and monitor access logs to detect unauthorized automated access.
Information collected through such monitoring may be used to enforce our Terms of Service, take legal action against violators, and protect the integrity of our Service. Unauthorized scraping will attract immediate legal action.
Your Rights
Depending on your location, you may have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your information
- Object to processing of your information
- Withdraw consent at any time (via "Cookie Preferences" in the footer)
- Opt out of personalized advertising
To exercise these rights, please contact us using the information provided below.
India — Digital Personal Data Protection Act, 2023
If you are a Data Principal located in India, the following rights apply to you under the Digital Personal Data Protection Act, 2023 (DPDPA) and the DPDP Rules, 2025:
- Right to Consent: We obtain your free, specific, informed, and unambiguous consent via a clear affirmative action before processing non-essential personal data (Section 6).
- Right to Access: You may request a summary of the personal data we process and the processing activities undertaken (Section 11).
- Right to Correction & Erasure: You may request correction of inaccurate data or erasure of data no longer necessary for its original purpose (Section 12).
- Right to Withdraw Consent: You may withdraw consent at any time by clicking "Cookie Preferences" in the website footer. Withdrawal is as easy as granting consent (Section 6(4)).
- Right to Grievance Redressal: You may raise a grievance with our Grievance Officer (details below). We will acknowledge within 48 hours and resolve within 30 days (Section 13).
- Right to Nominate: You may nominate another person to exercise your rights in case of death or incapacity (Section 14).
Data Fiduciary: DownRightNow, a sole proprietorship registered under Udyam (Registration No. UDYAM-UP-28-0193772).
Grievance Officer: For any grievances regarding personal data processing, please contact us at [email protected] with the subject line "DPDPA Grievance." We will respond within the timelines prescribed under the Act.
Note: We do not process personal data of children (under 18 years as defined by DPDPA) for tracking or advertising purposes. No consent is sought from children for non-essential cookies.
Children's Privacy
Our Service is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.
Changes to This Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes.
Contact Us
If you have any questions about this Privacy Policy, please contact us:
- By visiting our Contact page
- By email: [email protected]